China Lanzhou beef noodle industry investment promotion activity held in Lanzhou

32 signed projects with a total investment of 1.665 billion yuan. The China Lanzhou Beef Noodle Industry Investment Promotion Event was held in Lanzhou

On August 28, the China Lanzhou Beef Noodle Industry Investment Promotion Event was held in Lanzhou. 500 professional buyers from all over China gathered in Lanzhou to discuss cooperation and friendship and development plans.

The event was hosted by the Lanzhou Municipal Bureau of Commerce and the Yongdeng County Government, and undertaken by the Yongdeng County Bureau of Commerce and Lanzhou Shuping Food Industrial Park. At the event, a signing ceremony for the “100 Cities and 10,000 Stores” of the Lanzhou Beef Noodle Industry was also held, product display, franchise consultation and other booths were set up, and theme sharing and exchange activities were carried out.

According to reports, in recent years, Yongdeng County has been based on the development positioning of “industry-led” and “ecological functional”, and in accordance with the requirements of the “Three-Year Action Plan for the High-Quality Development of Lanzhou Beef Noodle Industry (2024-2026)”, the “park in the park” model is adopted in the Shuping Innovation City Food Park. With the Lanzhou beef noodles “100 cities and 10,000 stores”, special flour and edible oil supply chain, and food packaging industry chain projects as the driving force, a Lanzhou beef noodle industry integrating offline physical store chain operations and online pre-packaged product marketing is constructed to provide strong support for the realization of a 100 billion-level industry. At present, 15 companies related to Longcuitang, Sibohu, Gamanfu and the industrial chain have settled in the park, and their products cover noodles, chili oil, seasoning package product packaging and other types. The industry has begun to take shape, with an annual output value of 2.5 billion yuan, solving the employment problems of nearly 3,000 people.

A total of 32 projects were signed in this investment promotion activity, with a total investment of 1.665 billion yuan. The signed projects involve four major areas: beef noodle industry chain, beef noodle supply chain, beef noodle “100 cities and 10,000 stores”, and airport economy, covering raw materials and equipment supply, food processing, cold chain warehousing, logistics distribution, incubation and research and development, e-commerce sales, physical store franchising, talent training, etc. At the same time, representatives of well-known scholars and entrepreneurs in the industry were invited to share their experiences on topics such as the Lanzhou beef noodle “100 cities and 10,000 stores” plan. It is expected that by the end of this year, 3,000 “100 cities and 10,000 stores” will be created across the country, helping the high-quality development of the Lanzhou beef noodle industry to reach a new level.